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Pure Salmon documentary

Written By: Don Staniford
On Date: 5/11/2009

John Mulcahy of Save the Swilly features in a 3 minute excerpt from "Farmed Salmon Exposed: the global reach of the Norwegian salmon farming industry" - online now via You Tube: http://www.youtube.com/watch?v=eggrGn0V0fg
Please feel free to circulate to your networks.Includes: Damien Gillis, Canadian film-maker: “Norway - land of breathtaking natural beauty, a country with pronounced policies of environmental stewardship. At least that’s how it appears on the surface. Norway is also headquarters of the multi billion dollar global salmon farming industry including the world’s two largest producers of farmed salmon: Cermaq, whose largest shareholder is the Norwegian Government; and Marine Harvest. These firms are leaving a trail of environmental, socio-economic and cultural problems around the world”.
Alexandra Morton, biologist, Raincoast Research (Canada): “Fish farms are killing off wild salmon”.

John Mulcahy, Chairman of Save the Swilly (Ireland): “What gives them the right to destroy livelihoods in countries far away”.

Alex Munoz, Vice President of Oceana Chile (Chile): “Their shareholders should know that their businesses are having a great impact on our Chilean environment”.

Orri Vigfusson, Chairman of the North Atlantic Salmon Fund (Iceland): “It's not sustainable. That is why I would like to see the salmon farms taken out of the sea where they cannot be controlled and put on the coast or the land where they can be controlled”.
Otto Langer, former senior Canadian fisheries biologist and manager (Canada): “If the fish farmers want to play the same game the cigarette manufacturers did for many years and live in denial they're welcome to it but it's not going to give rise to any solutions”.

Dr Gordon Hartman, former senior Canadian fisheries biologist and manager (Canada): “These papers are peer-reviewed highly respected journal papers and they're all saying 'look, we're doing something wrong there'”.

Dr. Daniel Pauly, Professor at the University of British Columbia (Canada): “The fishmeal industry competes with humans for these fish. Grinding these fish for fishmeal amounts to stealing good food out of their mouths and feeding them to salmon which are then a luxury item that only the people in rich countries can afford”.

Brian Fraser, Scottish ghillie (fishing guide): “How long can we keep raping the seas of these white fish to produce food to produce salmon. I don't think it's sustainable”.
Damien Gillis, Canadian film-maker: “All of these issues have led to an undeniable tipping point and the pressure is now on the industry to either to continue repeating the same mistakes of the past or chart a new course to a more sustainable future”.
A full version of the film (23 minutes long) will be premiered across the world next week - with the Irish premiere in Dublin on 12th November. For more details please visit the Facebook event page: http://www.facebook.com/home.php?#/event.php?eid=167112434482&ref=ts

Best fishes,
Don
Don Staniford
Global Coordinator
Pure Salmon Campaign
Email: dstaniford@puresalmon.org
www.puresalmon.org
www.farmedsalmonexposed.org
Tel: +44 7502 487613 (UK time zone)

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